Prove it, or pay

No study has ever shown that running shoes do anything to reduce injuries or improve performance. Yet the whole multi-billion dollar industry business is based on the marketing lie that running is dangerous if you're not wearing some kind of super-cushioned or motion-controlling footwear. It's amazing the shoe companies get away with it. But one of … [Read more...]

If you doubt barefoot running is on the rise..

...check out the mob at the NYC Barefoot Festival. Only 2 years old and already booming. Barefoot Ted's monkey-powered cart was the No. 1 hit (well, excluding the free kegs of Smuttynose pale ale). Watching Ted both pull and be pulled caused Dr. Lieberman to label him "both a rickshaw wallah and a shirtless barefoot sahib." … [Read more...]